St Albans' New Look branch is offering customers the chance to win a £200 shopping spree after its reopening last weekend.
The fashion retailer celebrated the refurbishment at its St Albans store on Saturday (November 9), and has announced another event for those that missed out.
The event will be promoted on social media with clues leading to various locations, emphasising the store's recent makeovers.
A password will be provided at each location and a taxi will be parked in the town centre near the New Look store.
The first person to find the taxi and share the password will win a £200 shopping spree at the local store, with five runners-up receiving £50 shopping sprees each!
New Look's giant shopping bag will be used to distribute freebies/promotional items to other shoppers who participate.
The company has invested into 17 small stores around the UK throughout November, with refurbishments to update and improve the customer experience in store.
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Key work carried out at the St Albans store includes a redecorated shop front and footwear departments.
Furthermore, there is window elevation including new POS schemes and Footwear focus, internal wall treatments across key departments, illuminated department lighting and full relighting throughout the store.
Ceilings and walls have also been converted from grey to white to improve the in store environment and a fitting room redecoration.
Jonathan Wynne, business development manager at New Look, said: “Following the successful implementation of an Omnichannel trial within the Manchester region earlier this year, we are now phasing the rollout of a number of key initiatives, starting with the investment in a further 17 stores ahead of the busy Christmas trading period.
"The investment will include store refurbishments as well as improved product ranging and omnichannel services, with a focus on our smaller markets which provides a crucial role in connecting our customers, teams, product and services at a local level.”
Fifty goody bags were handed out for the first customers who spent on reopening day, alongside 10 hidden gold envelopes with £5 gift cards. Cupcakes were free for customers in store, and there was a "Spin to Win" wheel.
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